WON HUNDRED STORE

2023

A 20 square meter shop-in-shop for Danish fashion brand Won Hundred in Illum Department Store. atelier axo has specially designed clothes racks and jeans shelving units, all in polished aluminum and glass. The back wall is made of metal sheets with a polished textile texture which adds a playful surface against the soft red carpet floor. In the center of the store the tilted red display box stands as a shiny and quirky element in the otherwise clean and orthogonal space.